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The easiest way for marketing to fail — Kelford Labs Daily

is to do nothing at all.

Marketing promises are false predictions — Kelford Labs Daily

Nothing is guaranteed.

Your content is connection — Kelford Labs Weekly

A new model for marketing content.

Can you compress your content? — Kelford Labs Daily

By using metaphors?

Your business is a change of pace — Kelford Labs Daily

Or scale, or pattern.

The objective is perspective — Kelford Labs Daily

So they can see things the way you do.

Is your content current? — Kelford Labs Weekly

Or is it a historical document?