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The marketing funnel is a marketing myth — Kelford Labs Daily

Focus on the distance instead.

Demand comes from discovery — Kelford Labs Daily

Find demand, don’t try to make it.

Make your own content — Kelford Labs Daily

It makes you better.

The most important content questions — Kelford Labs Weekly

What I’ll ask if you ask me about content.

Make your own path — Kelford Labs Daily

By doing what you like.

When a position breaks down — Kelford Labs Daily

Sometimes that’s a good thing.

Encoding your message — Kelford Labs Daily

Making marketing memorable.