The Third Lever — Kelford Labs Daily
Why Me?
Latest
Make your messages memorable — Kelford Labs Daily
So they remember them.
“A fact draws us in” — Kelford Labs Daily
Give them something to imagine.
Want to sell? Market. — Kelford Labs Weekly
How to get the meeting.
Proving we’re human — Kelford Labs Daily
In an AI world.
Can’t AI do it for me? — Kelford Labs Daily
You need to practice.
The process of positioning — Kelford Labs Daily
Not all at once.