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Exceptions prove the position — Kelford Labs Daily
Because they prove you have principles.
Precision is a promise — Kelford Labs Weekly
Don’t summarize, specify.
Just say it — Kelford Labs Daily
And be specific.
Are you choosing friends or strangers? — Kelford Labs Daily
Who’s more likely to buy?
Ideal clients are nearer than you think — Kelford Labs Daily
Don’t skip past them.
A content workshop for my readers — Kelford Labs Weekly
Launching the Marketing Rangefinder.
Staying Connected with ideal clients — Kelford Labs Daily
By focusing on who you can help the most.