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Interest before education — Kelford Labs Daily

Motivation is personal.

Different is distinctive — Kelford Labs Daily

Say this to stand out.

Exceptions prove the position — Kelford Labs Daily

Because they prove you have principles.

Precision is a promise — Kelford Labs Weekly

Don’t summarize, specify.

Just say it — Kelford Labs Daily

And be specific.

Are you choosing friends or strangers? — Kelford Labs Daily

Who’s more likely to buy?

Ideal clients are nearer than you think — Kelford Labs Daily

Don’t skip past them.