action

Capable and good are different things — Kelford Labs Daily

Progress takes practice.

Make an imaginary sale — Kelford Labs Daily

And follow the steps.

When difficult marketing decisions are easy — Kelford Labs Daily

Flip a coin.

The scariest part of marketing — Kelford Labs Daily

Is not knowing if it will work.

Does your strategy actually have a strategy? — Kelford Labs Daily

Or is it a wish?

Unreadable, unteachable — Kelford Labs Daily

The only way to get better.

You can’t improve in isolation — Kelford Labs Daily

You need to get into the market.