commentary

Marketing is something you do — Kelford Labs Weekly

With patience and persistence.

Marketing is making small mistakes — Kelford Labs Weekly

Data is a tool, not a recipe.

Should you change your marketing? — Kelford Labs Weekly

Change means flexibility.

Do you remember your marketing? — Kelford Labs Weekly

If you don’t, they won’t.

Preserve these to persist — Kelford Labs Weekly

Money, Energy, Patience.

Tardigrade, not T. rex — Kelford Labs Weekly

Be adaptable not adapted.

What is marketing for? — Kelford Labs Weekly

Discover, define, demonstrate