customers

Are you choosing friends or strangers? — Kelford Labs Daily

Who’s more likely to buy?

Ideal clients are nearer than you think — Kelford Labs Daily

Don’t skip past them.

Incaution is an advertising crime — Kelford Labs Daily

We must manage our ability to persist.

You can’t improve in isolation — Kelford Labs Daily

You need to get into the market.

Imperfection makes you unexchangeable — Kelford Labs Daily

For the right buyer.

What would you say to one person? — Kelford Labs Daily

Say that to everyone.

The bad news is you’re a marketer — Kelford Labs Daily

Don’t overthink it.