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Model: New tech, old marketing

Model: New tech, old marketing

A marketer’s approach to new tech like AI.
Joel Kelly Jun 27, 2023
Model: Organic content in an AI world

Model: Organic content in an AI world

It’s time we talked about AI.
Joel Kelly May 30, 2023
Model: Efficient Persistence

Model: Efficient Persistence

The only thing you need, the one thing you can’t do without.
Joel Kelly May 2, 2023
Model: How far away are your customers?

Model: How far away are your customers?

One of the most common questions I get is simply: “Where do I go to reach people?”
Joel Kelly Apr 4, 2023
Model: News, Nope, (K)Nowledge

Model: News, Nope, (K)Nowledge

There’s so much you can write down before you start writing, all of which gives you the structure to hang your ideas on—the frameworks with which to build out your content and communication.
Joel Kelly Mar 7, 2023
Model: Always Know What to Say

Model: Always Know What to Say

All the social media posts, paid ads, press releases, and website redesigns in the world won’t get you profitable customers if you’re not talking to the right person, about the right thing, in the right way, at the right time, in the right place.
Joel Kelly Feb 7, 2023

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