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perspective
How can you be found? — Kelford Labs Daily
Where are you demonstrating value?
One idea is many ideas — Kelford Labs Daily
Too many ideas are none.
How we know what you should say — Kelford Labs Weekly
Our process, and why it works.
Summoning marketing ghosts — Kelford Labs Weekly
By talking to the past.
Your message’s mission — Kelford Labs Daily
Is to demonstrate agreement.
Imperfection makes you unexchangeable — Kelford Labs Daily
For the right buyer.
What to write about today — Kelford Labs Daily
What they need, or you do.