Daily Lab: “Scrubs are cheaper than booms.”
It’s never too late to improve your launch.
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Commentary: The secret to marketing performance
The only types of organizations who see results from marketing are the ones who do marketing, at least a little bit.
Daily Lab: “They must be very rich!”
The cost doesn’t tell you all that much about the customer.
Daily Lab: 100% Organic Content
All the content created here on Kelford Labs will be getting a “100% organic” label going forward.
Daily Lab: Why a daily newsletter?
Why write a daily newsletter?
Daily Lab: Before you can measure, you must make
Sometimes, we’ve got to create the information we want to measure.
Daily Lab: Uncertainty vanishes.
The anxiety that comes with the uncertainty of marketing isn’t a requirement to do great work.