What would have to happen first? — Kelford Labs Daily
Only then will they buy.
curiosity
20 posts
We are the traffic — Kelford Labs Daily
Helping, or hurting?
When are you marketing? — Kelford Labs Daily
What’s the right moment?
Scale from specifics — Kelford Labs Weekly
Focus first, then grow.
All writers are readers — Kelford Labs Daily
Read more, write better.
Don’t predict, prepare
Nobody knows what happens next. No one’s predictions will be very accurate. We’ll look back and wonder how it wasn’t obvious, but nothing that seems obvious now is likely to be right.
What happened, how it happened, why it happened
As business owners, we can quickly forget about the good things that happen, and how they happened. The danger is in forgetting what made you successful in the short-term, which denies you the opportunity to notice patterns that will create success long-term.
The purpose of marketing
Just what is my marketing actually doing for me? What’s the point? The purpose of your marketing, from here on out, is to reinforce your position.
Showing of 20 posts