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Kelford Labs Daily: Value Creating Combinations

Combining compliments and creating value.

Kelford Labs Daily: Compliments you crave

What testimonials do you want?

Kelford Labs Daily: Critical compliments

How customers see you.

Kelford Labs Daily: Uncovering value

What your past clients know.

Kelford Labs Weekly: Deceptively simple marketing

Simple things are difficult.

Kelford Labs Daily: What’s next, not just what’s best

Path dependence in marketing

Kelford Labs Daily: What to give away

And what to keep exclusive.