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The Core 4 of Effective Ads — Kelford Labs Daily

The Core 4 of Effective Ads — Kelford Labs Daily

Specific, Self-Interest, Attention, Testing
Joel Kelly Jun 19, 2024
Who am I to judge? — Kelford Labs Daily

Who am I to judge? — Kelford Labs Daily

The reward of patience.
Joel Kelly Jun 17, 2024
The other half of what to say — Kelford Labs Daily

The other half of what to say — Kelford Labs Daily

Saying what you do instead.
Joel Kelly Jun 14, 2024
Half of what to say — Kelford Labs Daily

Half of what to say — Kelford Labs Daily

What do they do that you don’t?
Joel Kelly Jun 13, 2024
Paint yourself into a corner — Kelford Labs Daily

Paint yourself into a corner — Kelford Labs Daily

Inspiring constraints.
Joel Kelly Jun 12, 2024
Boring or important? — Kelford Labs Daily

Boring or important? — Kelford Labs Daily

At the moment of need, we’re important.
Joel Kelly Jun 10, 2024
As little as possible, as long as possible — Kelford Labs Daily

As little as possible, as long as possible — Kelford Labs Daily

Keep at it before you add more to it.
Joel Kelly Jun 7, 2024

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