daily

Daily Lab: Focus exercise

A quick exercise to hone your marketing focus on your most valuable actions and clients:

Daily Lab: What do you want?

That’s the only hard question.

Daily Lab: Say it to someone

It’s a little silly to make such a basic point, but groups don’t really buy things—people do.

Daily Lab: Do less, demonstrate more

If you do too much, you’ll never be able to effectively demonstrate it all.

Daily Lab: Progress breeds patience

Marketing is a lot easier, a lot more fun, and a lot less stressful when you’re patient.

Not deciding is still deciding

“The two biggest dangers in decision making are not making enough decisions and then not correcting the bad ones.”— David C. Baker